Designer focused on UX, people management and creation of multiple platform products (designed to run on computers, smartphones, tablets, smart-TVs, video-game consoles, set-top boxes, etc.). Worked on different projects for several types of businesses (e.g. industrial gases companies, media companies, pay-TV companies, petroleum industry companies, telecommunications companies, vertical information portals, etc.).
MAIN RESPONSIBILITIES AS A UX MANAGER
- Work in harmony with the business strategy and the users needs.
- Bring the perspective of the user (their needs and problems) into the decisions the business makes everyday and advise about what works for the customers and what won’t.
- Define how the user experience of the company`s products should be, set the values for a good experience, set the values for the UX`s team and define which paths should be followed today and in the future.
- Contribute for the creation of the whole business vision, acting to define strategic goals, priorities, work processes, technology, systems, requirements, performance metrics, etc.
- Provide any assistance to UX`s team, creating the right work conditions for the employees, so they could do their tasks the best way possible.
- Discover and select talented designers, develop their skills and group them into high performance UX teams.
- Act as a facilitator for other company`s departments, aiming to solve problems, remove impediments, conciliate different points of view and promote conditions to deliver the best user experience (always considering restrictions related to technology, deadlines, budget, employees allocation, business needs and users needs).
- Delegate tasks to UX`s team, prioritize their activities, define their deadlines and allocate employees according to the right level of expertise to accomplish each task, always trying to achieve the right balance between demands/tasks, priorities, available resources and deadlines.
- Approve the design solutions created by the UX`s team, drive the team`s members in their tasks, actively participate in the discussions about any project and assume entire responsability for the team`s proposed design solutions.
- Establish a performance evaluation routine (both for each employee and for the whole UX team), gives constantly feedback for each employee and set the expectations about their delivered results.
- Plan the next career levels for each UX`s team employee, observe their professional evolution and reward them according a fair system of meritocracy.
- Manage the UX`s department budget, planning and managing spending on CAPEX and OPEX.
- Contribute for the optimization of work flows and propose new work methodologies or new project approaches.
- Contribute for the implementation of an innovation culture, by applying design thinking techniques and by encouraging discussions about a future vision.
MAIN RESPONSIBILITIES AS A UX DESIGNER
- Create prototypes of digital interfaces to make tangible the proposals design solutions, so the team could understand and test it.
- Get constantly feedback from digital interfaces users, per qualitative (card-sorting, controlled experiments, cooperative evaluation, focus-groups, interviews, usability tests, etc.) and quantitative (A/B tests and surveys) research.
- Evaluate digital interfaces using usability guidelines and best practices for interface design.
- Indicate which sections of digital interfaces should be improve and establish a roadmap to implement these improvements.
- Create personas and users scenarios to customize digital interfaces according each user profile.
- Organize a features backlog and prioritize which feature should be develop per as incremental work cycle (builds a bit at a time).
- Prioritize, with the development team, the technical feasibility of digital interfaces features.
- Prioritize, with the stakeholders, the importance for the business of digital interfaces features.